A product launch is an exerted effort to bring a new product to the market. The goal is to make sure that you are delivering the right message to your customers so that you can effectively hit your product exposure, revenue and profitability goals.

A product launch is an exerted effort to bring a new product to the market. The goal is to make sure that you are delivering the right message to your customers so that you can effectively hit your product exposure, revenue and profitability goals.